« BackWhat’s Your Problem?


If you’ve been toiling, raging against and down right struggling with a solution to a problem you’ve been having, it might time to stop and think.

Could you be going about it the wrong way?

Sometimes the more you look for an answer, the less likely you are to find it. Unfortunately, most Westernised school systems work at conditioning our brains to look for the ‘logical’ answer,  the ‘right’ answer and to keep to the rules – but this way of doing this rarely recognises the role of play or the importance of being wrong.

Inspired by Roger von Oech’s excellent book ‘A Whack on the Side of the Head’ – this short and sweet blogpost from Brian Clark of copyblogger might just help you out a little.